Are you having difficulties protecting your new product or service? Do you need a crash course on how to cost-effectively protect your brand from online fraud, infringement, counterfeits and other emerging threats? If so, you need a consistent offense and a sturdy defense. This webinar will provide you with valuable information on managing your brand presence and enforcing your intellectual property rights to assist your business growth. It all comes down to a tight hybrid between best practice marketing and good legal counsel.